Tag Archives: Fleer

Bubble Gum


Bubble Gum

English: Bazooka gum

English: Bazooka gum (Photo credit: Wikipedia)

Chewing gum has been around for millennia, making bubble gum a comparatively recent invention. The first bubble gum formulation—an unmarketable, sticky confection called Blibber-Blubber—was developed in 1906 by Frank Fleer. Twenty-two years later, Fleer employee Walter Diemer developed the first commercially successful bubble gum, Dubble Bubble. Its first competitor, the Topps Company‘s Bazooka, arrived on the market after World War II. How did bubble gum acquire its now-iconic pink color? More… Discuss

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