The Toyota Prius

The award-winning Toyota Prius was the world’s first commercially mass-produced and marketed hybrid automobile. Toyota’s goal for the Prius was to reduce the amount of pollutants it produced and to increase its energy efficiency. To achieve this goal, the company reduced the engine’s gasoline consumption, added two electric motor/generators, reduced air resistance and road friction, and reduced the car’s weight. Supposedly, why did Toyota choose the name “Prius” for their hybrid car? More… Discuss